Leading
Brand Success
Experts.

A seasoned team of innovators and strategists, forging growth through insight, capital, and action.

ABOUT SOFTFORGE INNOVATION

Fueling Innovation.
Forging Opportunity.

Softforge Innovation Inc. is a venture acceleration firm at the intersection of finance, technology, and transformation. We provide startups, scale-ups, and companies in transition with diverse funding instruments, hands-on executive expertise, and strategic development.

We are not a passive fund. We are an active engine, designing and executing innovative, resilient, and growth-centered initiatives that unlock hidden potential in the businesses and ventures we support.

Our Mission is to transform high-potential ideas into operational excellence by combining capital access, strategic governance, and breakthrough innovations.

About Softforge Innovation Team

Our leadership Team

Thierry Hubert

Co-founder, Technology & Innovation Services

Thierry spearheads the company’s technology and innovation services. With decades of experience in enterprise software, AI-driven solutions, and digital transformation, Thierry is dedicated to helping clients harness cutting-edge technologies for competitive advantage. His visionary leadership ensures that Softforge delivers tailored, forward-thinking solutions that drive operational efficiency, scalability, and sustained growth across industries.

Sol Roter​​

Co-founder, Strategic Finance Services​​

Sol brings deep expertise in financial services and alternative funding solutions. With a proven track record in invoice factoring, reverse factoring, and innovative lending models, Sol is pivotal in driving Softforge’s financial strategy and funding operations. His strategic insight ensures that Softforge delivers robust, scalable financial frameworks that empower emerging ventures to accelerate growth with confidence and flexibility.

Our Extended Team

Softforge Innovation is backed by a network of over 20 extended team members, including seasoned professionals in business development, sales, and operations. This diverse group brings a powerful combination of entrepreneurial energy and deep industry expertise. With strengths in channel strategy, revenue acceleration, and customer engagement, they play a vital role in expanding our market reach and driving measurable growth for our ventures and clients. Their dedication to forging strong partnerships and delivering results ensures that Softforge remains agile, responsive, and positioned for sustained success.

Hareem Ahsan

AI/ML Engineer

Hareem is a full-stack AI systems engineer who specializes in automating complex business workflows using intelligent agents and multi-agent systems. With expertise across LangChain, RAG architecture, and production-grade deployment of LLM applications, she brings enterprise-ready AI capabilities to operations, support, compliance, marketing, and beyond. Her work at Softforge Innovation focuses on architecting and developing AI solutions that are scalable, secure, and outcome-driven.

Elijah Ballard

Backend & Fullstack Systems Engineer

Elijah is a systems-focused backend engineer shaping the technological backbone of key Softforge Innovation’s development projects. With a forward-leaning vision grounded in full-stack development, Elijah builds the foundational infrastructure that transforms mission-critical solutions and AI prototypes into production-ready systems. His work blends .NET, Python, and cloud-native architectures with secure DevOps pipelines to support scalable, intelligent solutions. From enabling multi-agent orchestration to automating complex workflows, Elijah ensures Softforge’s digital frameworks are not only performant and reliable, but built for the evolving frontiers of innovation.

Leadership Team Value Statement.

LET’S EXPLORE

Ready to take your business to the next level?

Contact us today to explore tailored financial solutions and strategic expertise that drive success.


    Sol Roter

    Co-founder, Strategic Finance Services

    Sol brings deep expertise in financial services and alternative funding solutions. With a proven track record in invoice factoring, reverse factoring, and innovative lending models, Sol is pivotal in driving Softforge’s financial strategy and funding operations. His strategic insight ensures that Softforge delivers robust, scalable financial frameworks that empower emerging ventures to accelerate growth with confidence and flexibility.

    Thierry Hubert

    Co-founder, Technology & Innovation Services

    Thierry spearheads the company’s technology and innovation services. With decades of experience in enterprise software, AI-driven solutions, and digital transformation, Thierry is dedicated to helping clients harness cutting-edge technologies for competitive advantage. His visionary leadership ensures that Softforge delivers tailored, forward-thinking solutions that drive operational efficiency, scalability, and sustained growth across industries.